Distribution
1. What is film distribution?
The process of making a movie available for viewing by an audience. For commercial projects, film distribution is usually accompanied by film promotion. When a film is initially produced, a feature film is often shown to audiences in a movie theatre.
2. Who distributed the film, The jungle book? What does this say about the size of Disney as a company?
A s a company Disney was already vertically integrated at the time the Jungle Book was originally released. Disney produced films at its own studios and distributed them via its own wholly owned Buena Vista distribution company. It was distributed in the US by the by the Buena Vista distribution company and internationally by Buena Vista international, which were owned by Walt Disney Studios. This suggests that the size of Walt Disney studios is on a larger scale in comparisons to other production companies because its is able to use its vertically integrated companies in oder to distribute its products e.g. The Jungle Book.
3. How did changes in technology affect how the film was distributed over the years?
Walt Disney Home entertainment was released it on VSH in 1991 ( and the UK in 1993) and on DVD in 2007. It was re-re;eased several times on DVD and on BlueRay- with extras or different packaging in order to pick up new buyers. Occasionally, Disney films are 'vaulted' meaning they are not available for purchase, which pushes up the demand- the diamond edition of JB disappeared to the vault in January 2017. However, the classic edition of the DVD and merchandise relating to the JB are still available in Disney stores and on the Disney website. JB has also been released by Disney as a digital downloads via iTunes, Disney movies anywhere, Disney life, Amazon video, Movies anywhere, Google play etc.
4. Define the following:
Media Synergy: Media Synergy is the way in which different elements of a media conglomerate work together to promote linked products across different media.
Branding: assign a brand name to.
Merchandise: goods to be brought and sold.
5. Products with Jungle Book Logo:
The process of making a movie available for viewing by an audience. For commercial projects, film distribution is usually accompanied by film promotion. When a film is initially produced, a feature film is often shown to audiences in a movie theatre.
2. Who distributed the film, The jungle book? What does this say about the size of Disney as a company?
A s a company Disney was already vertically integrated at the time the Jungle Book was originally released. Disney produced films at its own studios and distributed them via its own wholly owned Buena Vista distribution company. It was distributed in the US by the by the Buena Vista distribution company and internationally by Buena Vista international, which were owned by Walt Disney Studios. This suggests that the size of Walt Disney studios is on a larger scale in comparisons to other production companies because its is able to use its vertically integrated companies in oder to distribute its products e.g. The Jungle Book.
3. How did changes in technology affect how the film was distributed over the years?
Walt Disney Home entertainment was released it on VSH in 1991 ( and the UK in 1993) and on DVD in 2007. It was re-re;eased several times on DVD and on BlueRay- with extras or different packaging in order to pick up new buyers. Occasionally, Disney films are 'vaulted' meaning they are not available for purchase, which pushes up the demand- the diamond edition of JB disappeared to the vault in January 2017. However, the classic edition of the DVD and merchandise relating to the JB are still available in Disney stores and on the Disney website. JB has also been released by Disney as a digital downloads via iTunes, Disney movies anywhere, Disney life, Amazon video, Movies anywhere, Google play etc.
4. Define the following:
Media Synergy: Media Synergy is the way in which different elements of a media conglomerate work together to promote linked products across different media.
Branding: assign a brand name to.
Merchandise: goods to be brought and sold.
5. Products with Jungle Book Logo:
- Jungle Puzzle Book
- Jungle Book Jigsaw Puzzle
- Jungle Book money saving tin
- Jungle Book mug
- Jungle Book Set 7 figures
- Jungle Book Baloo the bear fancy dress
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