'The paradise Papers'- Case Study

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On Monday 6th November, the main headlines leaked documents revealing the financial details of the super-rich. It outlined how many were allowed to keep money outside of the UK in order to avoid paying tax. The Guardian spent a number of days publishing a series of articles focusing on this 'Paradise Papers' story.The yellow colour linked all these front covers together. The Guardian is a left wing broadsheet newspaper, which means they are critical of the queen. Their language choices such as; 'exploiting the poor' and 'controversial' this is because the readership of The Guardian are socialists and their ideology is that it is morally wrong for the wealthy to protect their money whist the poor are being taxed and therefore losing money. The Daily Mail's specific choice of language portrays the Queen to have been victimised in the current news affair, 'DRAGGED'. This is similarly negative language but used to represent a different ideology.


Media Language
  1. Large amount of copy 
  2. The layout is clear
  3. The colour yellow, which has been used through the four editions of The Guardian, have been used to draw attention to the broadsheet. The decreasing yellow through each of the editions would suggest the stories are decreasing in significance.
  4. There is particular logo for the Paradise Papers.
  5. On the front cover, there are smaller articles relating to the same issue, which is offering more evidence for the reader on this particular current news issue.
  6. All the topics on the front cover follow the same ideologies.
Media Industries 
  1. Left- wing Broadsheet newspaper
  2. Social ideologies and news values - leas an interest to those who have been involved
  3. Negative register and tone throughout;  'controversial'/'accused'/'victims/'poor'
Media Audiences
  1. The audience shares a socialist viewpoint, critical of capitalism's unfair rules for 'global elite'
  2. supporting audiences' opinions
  3. Uses and Gratification theory- (identity and education) targets readers, mostly online, The Guardian's target audience is categorised as 'middle class'. 
Media Representation
  1. Socialist
  2. Arguing in favour of the poor 
  3. Victimising the Queen, 'exploiting the poor'
  4. Criticising the capital establishment 
  5. The Paradise Papers logo suggests to the audience that the paper edition are luxurious.
The Front Cover 
  1. Berliner format, Broadsheet
  2. Bias, dominant ideology 
  3. Logo format
  4. Caption and copy
  5. The cost of The Guardian is £2.00 which is more than the tabloid paper The Daily Mail due to the fact it has more information and inserts included.

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